Which is More Important to Know? Your Product or Your Customer?

Shari Levitin joined us this week to talk about the important things to know as a salesperson. Is it the customer or the product?
Shari Levitin is an energetic, wickedly funny sales guru, who helps sales teams bridge the gap between beating quotas and selling with an authentic, heartfelt approach. As the founder of the Shari Levitin Group, Shari has helped create over 1 billion dollars in increased revenue for companies in over 40 countries. Shari is the bestselling author of Heart and Sell: 10 Universal Truths Every Salesperson Needs to Know, a chosen textbook for Harvard strategic selling course; as well as a contributor to Forbes, CEO Magazine, Quotable, Inc Magazine, and Huffington Post. Shari’s viral videos on Instagram and LinkedIn have reached over 18 million accounts in the last 90 days. Using video sales as a staple in driving her business, she’s a leading authority to share her tips on how video can help launch your business to its full potential.
 
Linkedin https://www.linkedin.com/in/sharilevitin/ 
YouTube Channel https://www.youtube.com/c/ShariLevitin 
TikTok https://www.tiktok.com/@sharilevitin 
Instagram https://www.instagram.com/sharilevitin/ 
Twitter https://twitter.com/sharilevitin
 
Topics Covered: 
 tech sales sales prospecting sales enablement car sales training b2b sales sales revops leadership

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